5 Must-Have Features in Online Booking Systems

JogaApp
4 min readOct 30, 2020

Technology can help managers and business owners to stand out from the competition, improve customers’ experiences, and get new clients. How is it possible? One way to do that is to implement a Customized Club Management Software to help streamline your processes and improve your customers’ care.

As part of your business management strategy, choose software that offers an Online Booking System. It will provide an innovative way to improve your business-client relationship, and give your customers freedom when making reservations. This will positively change the way your club organize and manages time. It vacates your business telephone lines and leaves the receptionists free to deal with more urgent matters in the office, and it shows clients that your business keeps up with technological innovations and is constantly aiming to offer a differentiated service.

So what features do you need, and how will it impact your business?

A feature that should accompany any management software is online scheduling, and that helps in the routine of everyone in your club with time optimization, customer service, and client engagement.

As it is an online system, it is available 24 hours to reserve facilities and services. Thus, the client can choose the best time at any time during the day or night, so no more limiting yourself to just contacting them during business hours. The functionality offers several advantages for all aspects of the business, and those are:

DATA MANAGEMENT

Client management is made easier and more efficient with online software systems. You will be able to immediately access payments, bookings, cancellations, and scheduling 24 hours a day. For that to happen you will need cloud-based software, where all the data is constantly updated and stored in the cloud, where it becomes accessible to you and your selected staff at any time and from anywhere. This feature is important to avoid loss of information about a clients’ reservation, expenditure, or simply a request. It avoids double-bookings, and consequently, it prevents the possibility of having a frustrated client showing up to dinner just to be told their table was previously reserved for someone else.

24 HOURS ONLINE BOOKINGS

People’s daily lives are increasingly busy, with more and more commitments. To deal with so many activities, it is normal to forget one reminder or two, especially those that involve time restrictions.

Forgetting to call to make a reservation during business hours, or calling and not being answered is quite common. With the availability of an online agenda, your client can make a reservation at any time, be it day or night, from any place and device.

TASK AUTOMATION

Tasks that are part of the day-to-day work of the secretary include scheduling and confirming reservations. By making services and facilities agenda availability online, both for scheduling and confirming reservations, the secretary will have more time to receive clients in a welcoming way, and can also help you with other office tasks.

Also, the office processes are more dynamic, since the schedule is constantly updated by the cloud-based management system. If any client cancels their slot, the reserved time would be vacant and someone who was on the wait list can now search, book, and attend to that time slot. All of this without requiring the secretary’s effort to make changes, which makes the routine much more productive.

SYSTEMS INTEGRATION

Another benefit that an online booking system offers is cost savings. Some of the costs that are reduced with the implementation of this system are expenses with paper, printing, telephony, and even the software itself.

You will greatly reduce the need to keep track of all bookings via pen and paper, and printing booking receipts for every purchase. Adding multiple phone lines at your business just to answer clients’ calls can be avoided by streamlining the communication process through email, app, and SMS setups. The system must be able to automatically send information about your clients’ bookings, cancellations, purchase receipts, and any change on schedule. This not only saves an enormous amount of time but also avoids human errors when handling a large number of clients in a database.

Considering that time is a limited resource, implementing a system that truly saves your time ultimately means that it also saves you money. Keep that in mind when choosing your Sports Club Management Software. The article “How to Choose the Right Club Management System for Your Company?” can help you think about what questions must be answered before making a decision.

ONLINE PRESENCE

It is important to highlight that virtual presence is a necessity nowadays, with the majority of people spending a lot of time on social media platforms, and looking for new ways to communicate with friends and businesses.

Online scheduling allows you to market your facilities and services not only to current clients but also to new clients. There are certain functionalities like the implementation of an online booking system on your company’s website that allows new customers to make a reservation/purchase without having to make a phone call. Convenience is probably the biggest reason most people choose a certain business to buy from compared to others, so making it easy for clients to communicate, reserve, cancel, and pay for your services dramatically increases your chances of acquiring new clients and helps to increase customers’ loyalty.

We at Joga are helping businesses to reduce costs and optimize their processes daily. Send us a message at contact@jogaapp.com and connect with a member of the JogaApp team to find out how we can help you and your business as well.

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